Internet Marketing And Social Media

Albuquerque Internet Marketing – Using Social Media in the Duke City

What the heck is social media and how does it affect you as a local Albuquerque business owner? I believe the game of social media is misrepresented. Many expert consultants and gurus say it is about the number of followers. I disagree. It is not about the number of follower it is about the number of listeners. If you have 10,000 followers but know one listens to what you have to say it will not make a difference. Yet if you have only 100 followers but they are raving fans and listen to what you have to say they are valuable.

Social media is just a new way of creating relationships. Sites like Twitter, Facebook, Flicker, LinkedIn, and Myspace are all just tools. These are tools to help you build relationships. I was raised that when you are meeting someone you extend your hand and offer a firm shake. You look the person in the eye, smile and say nice to meet you.

The relationship that is started with a handshake only continues if you have something to offer to the other person. This is the same with social media. The platform has changed, however the actions have not. Using the above mentioned tools allow you to communicate with more people fast than ever before. However the message still must be valuable.

As a local business owner in Albuquerque using social media as part of your internet marketing strategy is very smart. However it is important to not loose site of why you are using social media strategies. The reason you should be using social media tools is to create a deeper relationship with your customers. People want to do business with friends. Using social media is a great way to form friendships with your customers.

The next step in effective social media marketing is to listen to your customers. They are willing to listen to you so you should reciprocate. Remember you are building friendships with your customers. It is important that you as an Albuquerque business owner open up as well. The message across the social media tools should not be all about brand building. The message needs to include some personal stuff too. You want your customers to form a relationship with you and not your brand.

If you use social media as it is intended to be used by listening to your customers and answering their questions or concerns you will be wildly successful. Don’t be afraid to disagree with your customers on stuff either. Social media is a conversation tool. It is OK to have a debate. This shows people you are real and that you believe in your product or service enough that even if you disagree you expect that people will do business with you.

The game has changed and the use of social media tools by Albuquerque business owners is a must. It is time to open up and be as transparent as possible with your customers. Social media is a great way to increase business and stimulate word of mouth marketing that so many businesses want. Follow these tips and you will be well on your way to creating a community of people that want to do business with you. Remember people want to do business with friends. So extend your hand, shake firmly, and look the person in the eye…Then ask them to follow you on your social media sites.

About the Author

Mike LeMoine is a full time firefighter and paramedic. He is happily married to an amazing wife and together they have 3 wonderful kids. He is co-owner of Maverick Web Video™ which is an internet marketing and web video production company in Albuquerque NM.

About 6 years ago he started dabbling in the internet marketing/ eBay side of things to make some extra money. He was successful and has done a lot on eBay, from consignment selling, to ebooks to misspelled items.

He went on to write a viral eBook titled “Auction Mercenary” that sells very well for him. The little Auction Mercenary book he wrote around 2 years ago still brings in a nice sum each month on auto pilot. He also has many sites at the top of search engines that generate money each month.

Mike began to use his internet marketing knowledge to help local business generate leads and customers from the internet. Maverick Web Video™ was formed to help local business owners capitalize on the huge power of the internet for generating leads and customers. Mike’s is a go to guy for many who need internet marketing help and is an expert moderator for the site offlinebiz.com which teaches internet marketing techniques for local businesses and how to be successful with your online marketing for local businesses.

Mike can be reached through his website www.maverickwebvideo.com for consultation and for internet marketing help.

Digital Marketing Agency, Social Media, Mobile Marketing, Web 3.0 – 10edge.com

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